Worlds Apart No More: German Business Catches up on Social Media

From the perspective of the German business world, social media is still something fairly new – no matter that many German blogs have been around for more than 15 years, that Deutsche Welle started awarding the Best of the Blogs (BoBs) as early as in 2004 (the award only recently evolved into an award for […]

Facebook’s perfect PR storm

As you will certainly not have failed to notice, Facebook’s IPO didn’t go as planned. Here’s an executive summary: It was the highest-priced tech IPO of all time The stock rose for a few hours on the first day of trading, then turned tail On the second and third days, the stock tanked – although […]


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